We’re starting the first Portent webinar in 50 minutes! In the mean time, here are links to resources I’ll be discussing: A link bundle with all of the goodies I mention: http://portent.co/web1bundle The slides, on Slideshare: http://portent.co/yAaPa5 If you want to view the recording later on, you’ll need to register. Link coming shortly.

Exciting news for Portent: Steve Gahler joins the team
Portent’s had a fantastic run so far: 16 years in business, great clients and fascinating work, day in and day out. But there comes a point when one multi-tasking nerd (me) can’t further grow the company. So I’m thrilled that Steve Gahler has signed on as President and Partner at Portent, Inc. Steve’s going to [...]

Google’s (not provided): A potential solution
If you’re in the SEO world, you’ve heard a lot about the ‘not provided’ statistic: Google is now hiding the key phrases logged-in Google users enter to find your site. So, if you go into Google Analytics (or any other analytics software), you’ll see something like this: Instead of a full keyword report, you get [...]

New Portent people, punished with painful puns
…and some alliteration. Two new faces at Portent. I’m really excited to have them on board, both because they’re scary-smart and will be great for the company, and because their hiring means we’ve reached another milestone of sorts. I’ve decided to welcome them to the company with some horrifically bad puns: Lindsay Thomas Lindsay’s not [...]

A big month at Portent
I’m not much good at bragging about my company, but it’s only June 8th, and it’s been a big month for us. So, the highlights: New clients Full Circle hired Portent as their internet marketing agency as they expand beyond their Northwest base. We’ll be helping with overall strategy and tactics spanning the entire inbound [...]
Writers: Portent needs YOU
If you’re a writer looking for freelance gigs, Portent needs YOU. We’re looking for great writers to do high-quality blog posts, articles and series on topics ranging from cloud computing and security to bikinis. Here’s the thing: Portent’s internal team is fantastic. They produce training, promotional and news content for our clients and have hit [...]
Fixing broken links using Levenshtein Distance: A PHP tool
One easy way to recover lost link authority is to 301 redirect broken external links to relevant pages. But, if you’ve got a site with hundreds or thousands of URLs, and dozens of broken external links, doing that correction can be a real headache. Enter Levenshtein Distance. That’s a fancy name for a simple concept: [...]
Where I’m speaking in the next 2 months
Standing up and talking internet marketing is one of my favorite things. And no, I’m not being ironic. I really do love it. So, here are some of the speaking gigs I’ll be at in the next month or two: SMX West: March 2-4, 2010, Santa Clara. I’m a panelist in Analytics Action Plans For [...]
Interview on Search Engine Journal
Todd Mintz interviewed me for Search Engine Journal. If you’re looking for a chance to embarrass me at the next internet marketing conference, this interview has lots of good material: Read the interview here. You can follow Todd Mintz on Twitter at ToddMintz. Recommended reading! Also, best title award goes to @AlanBleiweiss:
15 Years
In January of 1995, I took my one credit card, purchased a Pentium 75 PC (running the latest version of Windows 3.0) and a business license, and launched The Written Word, Inc. That company is now named Portent Interactive. The date on that first business license is January 7, 1995. So, as of tomorrow, we’ve [...]










