Ian Lurie // Mar 12 2007
While we wait for my goal tracking data to percolate a bit, I’ve reviewed some of the practical ways you can use Google Analytics to measure search engine optimization & paid search efforts.
This lesson includes:
Plus, I learned something new: My blog ranks #1 on Google for ‘internet marketing QA‘, and that generates traffic. Who knew…
Watch the video in Flash:
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Or in Quicktime format, full-sized (960 pixels wide).
Note: I apologize for the bad sound. You’ll need to turn your volume up. I’m still getting the hang of the iMic adapter, and for some reason my trusty Powerbook lowers the input volume automatically.
Ian Lurie is founder and CEO of Portent Inc., an internet marketing agency that has provided internet marketing, including PPC, SEO, social and analytics services, since 1995. Read More