New Google Analytics Announced
Ian Lurie Oct 16 2007
Google has announced a new version of Google Analytics. They’ll be rolling out the new features over the next several weeks, and they sound great:
- Tracking for outgoing clicks without tagging. Until now, you’ve had to hand-tag links away from your site if you wanted to track clicks on those links. Not any more.
- Rich media and AJAX analytics. I’m not 100% sure how they’ll do this, so I’ll withhold judgment until I see it in action.
- Integrated site search tracking. Remember this long tutorial I did? You won’t need it any more. Sniff.
I’ll keep you posted, and of course post new tutorials as the new features roll out.
Ian Lurie is CEO and founder of Portent Inc. He is co-author of the 2nd edition of the Web Marketing All-In-One for Dummies and wrote the sections on SEO, blogging, social media and web analytics. He's recorded training for Lynda.com, writes regularly for the Portent Blog and has been published on AllThingsD, Forbes.com and TechCrunch. And, Ian speaks at conferences around the world, including SearchLove, MozCon, SIC and ad:Tech. Read More