Matt Gratt // Jun 24 2011
Google Analytics is tricky. There are cookies, utm_codes, and lots of counterintuitive definitions. As Kanye West would say, “It’s enough to drive a sane man biz-erk.”
When I was studying for the Google Analytics Individual Qualification, I was overwhelmed by the number of cookie specifications, tracking parameters, and complex definitions I needed to know.
“Couldn’t someone put this all in one place?” I asked. “Maybe in a visually appealing way?”
It includes convenient summaries of:
And you can download it today, not for $39, not for $29, not even for $9.99…
But for the low, low cost of one tweet. Imagine how delighted your friends and colleagues will be when you share this with them. They’ll be pleased as punch. Really, they will.
PS – if you like Google Analytics, make sure you check out Ian’s Original Google Analytics Cheat Sheet.