Kittens rule the Internet. From the Jedi kittens of YouTube to the caption-savvy LOLcats, kittens are delighting nations. Sure, the occasional video of a laughing baby ripping paper or Darth Vader unicycling steals the viral spotlight, but kittens (and their older box-loving cat friends) have everyone from angsty adolescents to greying grandmas chuckling in pure bliss. [...]

Enjoy: 30 internet marketing tips you need RIGHT NOW: Portent Webinar 7 from ian lurie on Vimeo. Ian Lurie runs through the top 30 things he feels internet marketers and business owners need to keep in mind during campaigns. Thanks to a great suggestion from Kevin Gallagher, here’s the entire webinar mp3, too. Feel free [...]

From my webinar yesterday. Have a gander. The video’s going live in a few hours: 30 Internet Marketing Tips You Should Do RIGHT NOW View more presentations from Ian Lurie

I like to look at a potential customer the same way I look at a potential mate (Don’t make it weird). And in this mindset, there is one tenet I follow above all else: less is more. The more time I spend trying to convince a girl that she should kiss my face, the more [...]

They say you only get one chance to make a first impression. It’s true. On dates, with mother-in-laws and in business. Thankfully, I aced my first date with my husband and we currently live happily ever after. With two cats. One Keurig. No picket fence. Meeting a client for the first time is also like [...]

For someone with only one head, I wear a lot of hats.  Most people have jobs they can explain in a sentence (“I’m a doctor / librarian / deep sea diver.”)  But I’m not one of those people: I’m an Account Strategist for Portent. As such, I find myself in all manner of situations, solving [...]

I’ve put in some time lately talking about what internet marketing is not. I thought I’d take a crack what internet marketing is, for a change. Internet marketing’s driven by three principles that are often in tension: Note that I didn’t say The three principles of internet marketing. These are principles of internet marketing. But [...]

I want to emphasize that this is a friendly discussion between Rand and I—we’re colleagues and friends, plus our companies are close enough together that he could bring his much more numerous minions to Portent and wipe us out in one afternoon of horrifying nerd slap-fighting. I’ve received a few comments I deleted because they [...]

And you thought it was kittens and porn!  (There’s plenty of that, too…) Funny people are popular people. How else can we explain an average-looking dude like Jason Sudekis scoring some of the hottest Betties in Hollywood?  But when X = funny, well, that’s another story. And as marketers – hockers of hope, deliverers of [...]

Rick Santorum throws up at JFK speeches. I throw up when someone says “We want to build an i[whatever] app!” I have one question. Why? Have you really, really considered why you’re building your app? Here’s 10 questions to help you decide: Can I afford it? I’m sorry, but you can’t build a quality mobile [...]