by Ian Lurie 12 Jul, 2006
ClickTale is an about-to-be-released tool that will let you basically create movies of visitors’ use of your site. I don’t know much about it (just applied for the beta program) but have a look. It’s definitely got huge potential. What’s better than knowing exactly how, and when, people clicked?
by Ian Lurie 11 Jul, 2006
Stock photography in an e-mail blast is a total turn-off. Trust me.
by Ian Lurie 3 Jul, 2006
The Senators and Representatives deciding the fate of net neutrality have no clue about the internet. Here’s proof.
by Ian Lurie 2 Jul, 2006
I’ve never handled an internet marketing project with a team larger than four or five people: A marketer, a developer, a designer, a project manager, and maybe, if it’s a really big project, a producer. Our typical teams are closer to three: A marketer, a designer and a project manager, with a developer in occasional… Read More
by Ian Lurie 1 Jul, 2006
The scandal hanging over this year’s Tour de France holds a lesson for marketers everywhere.
by Ian Lurie 29 Jun, 2006
Google just released their new Google Checkout service. Like PayPal, this service promises to let you easily accept credit card payments on your site. Does it live up to expectations, though? I set up Google Checkout on my own site as a test. Read the review…
by Ian Lurie 27 Jun, 2006
ClickZ’s latest article about banner ads says most users ignore them. I’m hardly a big fan of banners, but I don’t totally agree, either. Read on to learn why.
by Ian Lurie 26 Jun, 2006
CNN is calling Vastu Shakra web design a new trend online. True, or hooey? You make the call…
by Ian Lurie 22 Jun, 2006
Google is testing a cost per action network. This could shake up online advertising…
by Ian Lurie 16 Jun, 2006
I literally took a page from my own book today, and made some changes to the Conversation Marketing book sales page…