Ian Lurie // 25 May, 2007
I wrote a little checklist, Early last Wednesday. Now it’s proofed and ready, So you blogging can play. The first page helps you start up, It takes an hour at the most. The second helps you build up, Your new blog post by post. Sung to dreydel dreydel dreydel, for all you other Hannukah celebrants… Read More
Ian Lurie // 21 May, 2007
My blog’s categories stink. So, I’m figuring out a new structure. Then, of course, I’ll have to rearrange all my articles. Argh. If you want to avoid that pain, or at least minimize it, here’s a process for developing a good, flexible category set: Write down the purpose of your blog. Even if you’ve done… Read More
Ian Lurie // 18 May, 2007
A great point from Laura about clearing blogger’s block: Keep publishing, and chances are you won’t have to worry about topics. Folks send me ideas all the time now.
Ian Lurie // 15 May, 2007
In step 1, we walked through how to get started: Setting up your blog, and building a list of sites to watch for story ideas. Now it’s time to figure out what you’re going to write. Here’s how I do it: Create a blog planner: Create a note, a whiteboard space, a page in your… Read More
Ian Lurie // 14 May, 2007
Thursday I’m giving a very brief crash course on building and writing a blog. As a warm up, I’m writing out a bit of the 90-minute curriculum. Here’s part one: Creating Your Own Blog: Getting Started Blog setup is a snap, if you can come up with a good idea. Figure out your theme. What… Read More
Ian Lurie // 10 May, 2007
Have you looked at any presidential candidate’s blogs lately? How many are actually written by the candidate? I know they’re busy and all. But something like half of the world that uses the internet looks to blogs for unvarnished, or maybe just partly varnished, peek at what the candidates are thinking. So why doesn’t Hillary… Read More
Ian Lurie // 8 May, 2007
I am joining the 21st Century with my very own podcast feed. The feed includes my first interview, as well as the Google Analytics Tutorials. As I add more stuff, I’ll update the feed… The link: http://feeds.feedburner.com/ConversationMarketingPodcasts Technorati Tags: podcast
Ian Lurie // 19 Apr, 2007
Jeremiah salsa dances I, however, cannot. I am, in fact, such a bad dancer that my wife excused me from all but 1 or 2 dances on our wedding day (well, to be fair, we were married on a boat, and the dance floor was small, and we mostly socialized, but you get the idea).
Ian Lurie // 17 Apr, 2007
Circuit City is, of course, imploding. They decided to reduce costs by firing the higher-paid salespeople at their stores. Kevin Hillstrom at The MineThatData Blog asks whether Circuit City is correct when they state: “There is no data in the company’s analysis that the service level has dropped due to the absence of the top… Read More
Ian Lurie // 20 Mar, 2007
Brief business interlude: My company, Portent, is hiring. We need an Account Executive with at least 1 years’ experience in that role. If you have any questions, please e-mail me: ian AT portent DOT com.