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Ian Lurie 29 Jul, 2011

MozCon 2011 – Awesome. Go in 2012.

OK, first off, I have to make something clear: I am not an SEOMOZ fan. Don’t get me wrong. There’s nothing wrong with building fantastic tools, having a great conference, gathering all the SEO geniuses and best developers and generally smartest people in one place. I have no problem with a company so famous my… Read More

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Ian Lurie 27 Jul, 2011

New content strategies tool: The Gramanator

Announcing a new tool: The Gramanator During my MozCon content creation session today, I announced a new tool: The Gramanator. It is mighty. It is the Gramanator: Bow down before it. What it does The Gramanator will take any public Google Reader Shared Feed and: Clean it up, removing stop words. Assemble all of the… Read More

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Ian Lurie 15 Jul, 2011

Speak carefully

I’ve now written this blog post three times. The first version was 1500 words. The second, 400 words. This version is much shorter, and I think more fair. Yesterday I wrote about the Wall Street Journal, bad SEO advice and subdomains. There’s a deeper lesson, though: When you blog, report or speak, you have an… Read More

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Jess Walker 8 Jul, 2011

Portent Interactive: Origins

Ever wonder how Portent came to be? Want to know the secret to our success is? How does Portent feel about hookers? What do Cybermen think about Portent? You’re in luck, because we created an infographic that will answer these questions and more. Click image for full size.

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Ian Lurie 7 Jul, 2011

11 reasons smart people start internet marketing agencies

A few people described yesterday’s post as ‘soul killing’, ‘depressing’ and ‘horrifyingly accurate’. Today, I’m taking not-incompatible view that all smart people in the internet marketing biz should start their own agencies. Note that I’m not a “follow your bliss” hand waving business philosopher. I think in terms of building a lasting business that can… Read More

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Jess Walker 7 Jul, 2011

Creative Art Direction at Portent

Around 4PM on a Friday afternoon, Tracy called a meeting in his office to discuss the Portent rebrand. I had been given the privilege of creating art for the category pages of our new site, but no one had mentioned what the art should be, except for Elizabeth who wanted PPC to be represented by… Read More

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Ian Lurie 6 Jul, 2011

11 reasons no sane person starts an internet marketing agency

This is the first of a 2-part series that documents 2 voices in my head. One voice perpetually says “You are an idiot for running an agency.” The other says “This rocks. It’s the greatest job in the world.” So fear not: I’m not having a mid-life nervous breakdown. Or, if I am, it’s not… Read More

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Ian Lurie 5 Jul, 2011

I lose my fracking mind or: A new Python script

Total. Mind. Meltdown. I’d do a brilliant insightful post today, I’m sure, except that today’s events, professional and media-related, combined with my concussing myself with a bicycle rack yesterday, have left me a gibbering idiot. Or brought out the gibbering idiocy that normally lies just beneath the surface. Or something. So instead, here’s a little… Read More

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Ian Lurie 1 Jul, 2011

Google+ thoughts – I eat crow

I must eat crow now. Not tasty, breaded and fried, but vaguely icky, with feathers still stuck to it. I dissed Google+ the moment it came out, in part because it failed—it vomited everywhere when I tried to sign up. But now that I’ve used it for a while, I have to say that it’s… Read More

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Ian Lurie 28 Jun, 2011

Google+ outlook, in a nutshell

I just tried to sign up for the Google+ notification list. This is what I got: In case you didn’t know, Google+ is Google’s latest attempt to break into social media. Judging by the result, I think it’ll easily eclipse… Google Buzz.

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Ian Lurie 24 Jun, 2011

The path to marketing nirvana: The peeve, and the rush

What makes Steve Jobs so damned compelling? What about Seth Godin? Howard Stern? Richard Feynman? (choke) Rush Limbaugh? They’ve found Marketing Nirvana: The place where their beliefs and their product match up. I’m not saying this as a pile of wishy-washy marketing-psychobabble crap. Marketing nirvana is on your to-do list. It’s on mine too. If… Read More

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Ian Lurie 23 Jun, 2011

AppSumo deal – all my e-books for $25

AppSumo has taken a real liking to Portent’s e-books. Today, they’re offering all of our e-books: Conversation Marketing The SEO CopyWriting e-book The Fat-Free Guide to Google Analytics PPC for Small Business (a two-book series) For a total of $25. You can get it here: AppSumo Online Marketing eBook Bundle Posting later today: 10 things… Read More

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Ian Lurie 22 Jun, 2011

To all journalists: I am not a cockroach

Tomorrow I’m going to be speaking to the ONA/SPJ meetup about SEO and social media. ONA is The Online News Association). SPJ is the Society for Professional Journalists. My typical relationship with journalists and their editors goes like this: Ian is a cockroach, only less evolved. Ian isn’t a bad guy, but he’s going to… Read More

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Ian Lurie 14 Jun, 2011

My deep, dark secret (w/ some free training for you)

I have a secret to confess. I actually run an agency. NO, WAIT. Don’t go away! This involves free, no-strings-attached learning stuff. And a cool web site! Bear with me. I know you probably know I have a job. But whenever I meet folks at a conference, they seem to assume that money just sort… Read More

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Ian Lurie 10 Jun, 2011

Friday silliness: The Ultimate Marketer Tease

I’ve watched The Ultimate Dog Tease 1000 times now. I love it. But I feel so bad for the dog. So, when we decided to spoof it, we tried to think of a creature no one cares about. And we realized – it’s us!!!. I went to law school. The only thing less liked than… Read More

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