Ian Lurie // Feb 10 2010
When Google announced Google Buzz, I groaned.
Another tool to work with. Another reputation management timebomb. Another place for people to spam me with ridiculous miracle marketing plans.
I have a modest proposal: Let’s kill all social media platforms save 1 or two. I don’t even care which ones. Just kill any duplicates. I mean, is Plurk ever really going to take over Twitter’s marketshare? Is Myspace going to miraculously rise from the grave and crush Facebook?
But every me-too launch of yet another social media knockoff means another place I have to track, or another $5 Streko’s going to charge me on Knowem, or whatever. And I’m lazy. And cheap.
So, I want a monopoly. Google, if you want, go ahead and buy everyone else. Or Facebook, go ahead and attack Twitter’s servers with pharmaceutical ads until it all shuts down.
Wasn’t life better when there was one huge phone company? How about when airlines were regulated?
I’ll talk to the FTC for ya, and see what I can do.
Ian Lurie is founder and CEO of Portent Inc., an internet marketing agency that has provided internet marketing, including PPC, SEO, social and analytics services, since 1995. Read More