Use freewriting to pump your verbal muscles
Writing isn’t a talent—it’s a skill. You can get better at it through practice. If you want awesome verbal pectoral muscles:

If you want to get better, you could write a novel, or a textbook. But there’s a much easier way: Freewriting
Freewriting is like a verbal sprint. You write a lot, really fast, and you’re done. It’s a great exercise that:
- Gets you to stop self-editing;
- Packs about an hour of writing ‘thinking’ into 60 seconds;
- Helps you get faster, and more fluid, as a writer.
- Is actually fun, once you get used to it.
Here’s how you do it:
- Set aside 5 minutes, preferably when you first get to work.
- Open a blank document on your computer. Use whatever word processor you like, or just a text editor. OR (gasp) get a pen and a piece of paper.
- Get a timer. On your phone, or an egg timer, or whatever. Nothing fancy.
- Do not clear your head. You’ll need all the stuff in there.
- Start the timer…
- GO. Write. Don’t worry about what you’re writing. Write whatever pops into your head, even if it’s “I can’t think of what to write”.
- Write for 60 seconds straight.
- Stop when the timer stops.
- Save what you wrote.
- Read it later that day, or the next day. Is there a cool idea in there? Something you want to work with? Great! If not, great anyway!
Freewrite every day. It literally takes 1-2 minutes. Sometimes, you’ll even get a really funny result you stick on Reddit.

Portent's Founder & CEO
Ian Lurie is founder and CEO of Portent Inc., an internet marketing agency that has provided internet marketing, including PPC, SEO, social and analytics services, since 1995. more >


Have you ever heard of Julia Cameron’s book, “The Artist’s Way”? It’s a great book, even for non-artists. In that book she suggests writing a whole three pages every day right when you wake up. Obviously, it’s a different system, but I think the idea is the same.
Also, besides the external rewards to free writing, there are a lot of amazing internal rewards. As a writer, I always feel refreshed and strong after a session of freewriting. Communicating through the page is sometimes the best thing for the nerves.
I love this idea, Ian, and just did my minute of speed writing.
Also, I will continue to do this daily and log it in idonethis.com.
Thanks for the great tip!
This is the approach I take:
1. Write everything
2. Edit
3. Publish
Seems to work :)
“Read it later that day, or the next day.” I highly recommend this. I really find many mistakes and also find some space for amendments.