Barack Obama Keyword Chart & Google Ranking Report

With the 2008 Presidential Election only a few days away it’s time for a little end of campaign fun.

• Today I present you with Barack Obama’s keyword chart and Google ranking report.
• Tomorrow I will present John McCain’s keyword Chart and Google ranking report.
• On Monday I will run both ranking reports then compare them and predict the results of the 2008 Presidential Election.

Before you review Senator Obama’s keyword chart let me explain the methodology.

1. Get a list of internal links from http://www.barackobama.com/index.php.
2. Run the first 50 pages through the Google AdWords Keyword Tool.
3. Remove duplicates and keywords with less than 1,000 monthly [exact match] searches.
4. Poll the the ranking results that are equal to or better than thirty.
5. Estimate monthly exact match traffic based on Google click-through ratios based on the 2006 AOL Data Release.

For the purpose of this exercise, which is to have a little Presidential SEO fun, the numbers will be consistent and based on somebody’s reality. Using the AOL data is obviously flawed. The ratios are from 2006, not today. Our own research shows that click-through rates on branded terms are much higher for the first position. Also, if we were working on behalf of a client we would filter out non-relevant terms. But hey, you don’t think I’ll give away Portent’s proprietary methods and SEO secrets, do you?

Here is Barack Obama’s Keyword Chart and Google Ranking Report: