JUMP to the Top of the Search Engines (not)
Ian Lurie Aug 6 2007
A sure sign you should run, screaming, from an SEO solicitation:
What are the danger signs?
- They used the word “Sizzlin” in a search engine optimization advertisement. That should scare you right off.
- They imply a guarantee of first page placement on Google. No one can do that. Read Google’s webmaster guidelines if you don’t believe me.
- They also imply that there are lots of other search engines out there (“& More!”). That’s true. But really only 3-5 matter: Google, Yahoo, MSN, Ask.
- They refer to Ask as ‘AskJeeves’, proving they likely wrote this e-mail 2 years ago.
Oh, and they don’t list a web site for their company anywhere in the e-mail.
Do they actually lie in this e-mail? No. But it stinks…
Chairman & Principal Consultant
Ian Lurie is Chairman and Principal Consultant of Portent Inc., an Internet marketing agency that has provided Internet marketing, including PPC, SEO, social and analytics services, since 1995. Read More