I remember when I got my first Twitter follower. I was a bright-eyed web surfer with a bushy tail (since birth). @getfree_ebooks3 followed me, and our relationship blossomed. She was beautiful. I would tell her about what I was eating for lunch and other important Twitter issues, and she would suggest nice pieces of malware [...]

It’s amazing how 140 characters can have such an impact on your career. Now that we live in a world where “Google before you tweet” is the new “think before you speak,” we all know how important it is to digest a witty thought before broadcasting it into the universe. The next time you feel [...]

Custom tabs on Facebook Pages allow us to display our own HTML content inside Facebook Pages by embedding code in iframes. This is done by creating a Facebook app and providing a few parameters (like the URL where our custom HTML page is located). Here’s an example of a custom tab: Add a Custom Tab [...]

When it comes to writing updates in Google+, some of the most influential people use the following formula to make their posts stand out: (Title in bold) + (3 to 4 short paragraphs) + #hashtag + URL + Picture = Awesome Update The inspiration of this post comes from Avinash Kaushik. I’m sure we’ve all [...]

By now, we all know Pinterest is the “latest,” “greatest” and ”hottest” social network out there. Pinterest boasts some eye-popping statistics, like the fact that it passed Twitter in referrals and broke into the top 30 US sites in terms of pageviews in February. Still, the hullabaloo over copyright issues has scared some users away. Pin It Terms [...]

A post in the Subreddit r/Facebook on Wednesday claims to show you how to identify people you don’t know who view your profile. It raises a serious question: Is Facebook recording every move you make on the social network? How would you feel if you knew if Facebook recorded your name, location, action and time [...]

As Facebook upgrades all business pages to Timeline on March 30, 2012, we wanted to make a living infographic of the new Facebook Timeline design to help everyone make the change. Portent’s Timeline Dimensions page on Facebook displays best practices for the Facebook Timeline cover photo dimensions, profile and photo dimensions as well as custom [...]

In Suzanne Collins’ post-apocalyptic young adult novel The Hunger Games, 16-year-old Katniss Everdeen finds herself in a televised fight to the death with other teenagers. If she’s to survive, she’ll need some luck. But when it came to making sure the $75 million Hollywood adaptation would be a success, Lionsgate knew luck wasn’t something they could [...]

‘Tis the season… for search marketing conferences, that is. I have several colleagues who just returned from SMX West (and learned some lessons in search marketing). I myself just returned from SEMpdx’s SearchFest 2012, and there are many more conferences coming up this year – so many that I won’t even try to list all [...]

Since starting as a stand-up comedian in the late 60s, Steve Martin has been an actor, playwright, author, and one hell of a banjo player. In 2010, Martin brought his famous persona to the digital frontier: social media. Steve Martin hit the social media scene in a big way; his Twitter account now boasts over [...]