Tag Archives: Geo-Targeting

PPC

Michael Wiegand //  21 Apr, 2008

Hedging Your PPC Bets: Geo-Targeting for Revenue

PPC, at times, can feel a bit like going to Vegas and pumping nickels into the slot machines. Except imagine the nickels are dollars, or sometimes several dollars. Ouch! Pretty soon you’ve squandered your dinner money, and the forgiving 7-7-7 has eluded your grasp all night. Fortunately, there’s a way to hedge your bets in… Read More