Tag Archives: Marketing Strategy

No Internet Marketing

Aviva Jorstad //  7 Mar, 2013

6 Reasons “No” Will Save Your Marketing Strategy

We live in a culture of YES. Positive reinforcement abounds. Grade school kids get awards simply for participating. Everyone is special. Encouragement is great, don’t get me wrong. Accolades are a big part of what motivates us in life. In the business world, however, this can translate into dangerous decision making. Fear of killing creativity,… Read More

Social Media

Tom Schmitz //  5 Nov, 2008

Killer Facebook Marketing Strategy

These days more and more companies are using social media to build influence on the web. It’s challenging. Many fail or give-up because social media sites possess a formidable barrier to entry, one designed to keep hawkish salespeople at bay. Web 2.0 or community sites reward genuineness just as they toss commercial behavior into the… Read More