Tag Archives: Marketing

Internet Marketing

Portent Staff //  17 Apr, 2008

When it comes to marketing, it’s always peanut butter and jelly time

When it comes to marketing, it’s always peanut butter and jelly time. No, this isn’t some lame joke about how lunchtime is the best part of an internet marketing gig, nor is it some vaguely incestuous reference to the necessary blend between technology and creative. Actually, this is a story about my fourth grade teacher,… Read More

Internet Marketing

Portent Staff //  10 Apr, 2008

It’s a Bird. It’s a Plane. It’s Another Excruciating Marketing Metaphor.

  Sometimes a rose is just a rose.* In other words, a landing page does not have to be a ship, a sandpiper, or a head of arugula in order for your audience to listen to you-really! In fact, there are many other lonely literary devices out there that just might give your internet marketing… Read More

Internet Marketing

Portent Staff //  3 Apr, 2008

Marketing 101 – From the Beginning

Hello blog readers. My name is Stacy Conner. I’m a Senior Marketer here at Portent Interactive and my focus is on developing marketing strategies for our clients. Marketing strategy is a lot of fun! I thought it might be helpful to start a beginning level or 101 series on general marketing principals and Internet marketing.… Read More