guy PPC

Exploring the Potential Impact of Google AdWords Online Video Ads

by Chad Kearns 21 Mar, 2014

Last December, PPC Essentials, Portent’s pay-per-click service offering designed for growing small businesses, took a leap of faith in positioning ourselves as an entity offering services separately from Portent’s enterprise-level internet marketing services. One essential element of this transition was to create a new website for ourselves that would completely separate us from Portent’s main… Read More

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TALK TO US

by Admin 3 Jan, 2014

206.575.3740 strategy@portent.com

What TWTR Has To Do Social Media

What TWTR Has To Do

by Ian Lurie 12 Nov, 2013

Disclaimer: I’m not an analyst. I’m not a master marketing prognosticator. But sometimes it’s fun to look at a company and ask “If this went perfectly, what would it look like?” That’s what I’m doing here. Don’t buy stock based on my ramblings. Please. Yep, Twitter’s gone public. They’re now TWTR. (Which I find funny,… Read More

Portent-Part-III Random

The Life of Pi Part III

by Rebecca Bridge 21 Jun, 2013

It’s been awhile since we’ve checked in on the internal workings of Portent’s Smith Tower headquarters, and I figure it’s about time since we have some pretty exciting news to announce. The very first winner of the Best Section in the Portent Office has been selected and it’s none other than… The Southeast Corner, aka… Read More

Ptolemy's map of the world SEO

Tool Review: Broken Link Finder

by Nick Bernard 12 Mar, 2013

I’m a huge fan of Garrent French’s link building tool, the Link Prospector, so I was jazzed when he released the Broken Link Finder. I wanted to give an overview of why broken link building is important and how this tool can save you a ton of time and effort. What is broken link building?… Read More

PPC

An Easy Way to Automate Your Facebook Reporting Using Pivot Tables

by Kiko Correa 11 Mar, 2013

I hate doing things twice. I also hate doing things by hand. When it comes to PPC reporting, there is nothing quite as cumbersome as recreating reports from scratch month after month. Thankfully we have the tools available to us to make easy and effective automated reports a cinch. Assuming you have Excel, you’re pretty… Read More

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Technorati Post Claim

by Ian Lurie 6 Mar, 2008

Just a quick post to let Technorati know that we are indeed who we say we are. Technorati Profile

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Welcome to the new Portent Interactive blog.

by Portent Staff 8 Feb, 2008

Oh! A blog! How quaint, you say. There’s most likely millions of blogs out there (I haven’t counted recently) so why would you want to read yet another blog? Especially yet another Internet Marketing blog! Here at Portent, we always strive to do something different. When most people hear “Search Engine Optimization” or “Internet Marketing”… Read More