Lean Content for B2B
Ian Lurie Oct 4 2017
Here are the slides and links from my Marketing Profs B2B Summit talk today. I talked about content for teams of one, or just a few, or big teams that just don’t have enough resources.
Ask me questions in the comments, or tweet me at @portentint.
AnswerThePublic provides content ideas
Atom.io is the best text editor ever
Canva helps with graphics creation
Grammarly is a decent quick proofreading tool
Hemingway helps make your content more brief
iStockPhoto provides stock images (if you must)
Markdown syntax guide
Snagit is my favorite screen capture tool
CEO & Founder
Ian Lurie is CEO and founder of Portent Inc. He’s recorded training for Lynda.com, writes regularly for the Portent Blog and has been published on AllThingsD, Forbes.com and TechCrunch.
Ian speaks at conferences around the world, including SearchLove, MozCon, SIC and ad:Tech. Follow him on Twitter at portentint. He also just published a book about strategy for services businesses: One Trick Ponies Get Shot, available on Kindle.