2005: Online Marketing Tipping Point?

Ian Lurie Dec 1 2005

3d rendering of the rising arrowZDNet has a new article up that refers to 2005 as the ‘turning point’ for online advertising.

I look at 2005 as even more – it was a watershed year for online marketing. Organizations are catching on: In an age when consumers are skipping TV commercials, cancelling newspaper subscriptions and replacing their radios with iPods, the Internet may be the most effective marketing medium.

The success of Internet marketing has brought online advertising along for the ride.

You can read the whole article here.

tags : conversation marketing