5 Must-Read Internet Marketing Sites: Updated List
Ian Lurie Aug 23 2007
I refuse to do a list of 200 sites. Who really has time to browse through 200 sites?!
But here are 5 internet marketing sites that you, the marketer, must look at every day. Subscribe to them using Google Reader or your web browser, and just glance at the headlines, once a day. It’s worth the 5 minutes, I promise:
CopyBlogger: Like an online spa for marketers
The name implies this site is purely about writing, but it’s not. Copyblogger talks about everything from segmentation to blog marketing to landing pages, in a relaxed, easy to read tone. It’s like taking your brain to a spa.
Check out the section on headlines, no matter what.
Smashing Magazine: Fun for geeks
If you’re more on the tactical side of things, this site provides great inspiration for coders, designers and bloggers alike. Be sure to look at their design showcase.
If you like to geek out but look good too, this is the site.
Clearblogging: Great stuff for bloggers
Bob Walsh doesn’t update this blog as often at this point, but every post provides specific steps you can take to build a community around your blog. Clearblogging can give you a lot of guidance, as well as a few ideas for posts when you’re stumped.
Web Strategist: A lot of words, with lots of nuggets
Jeremiah Owyang puts hours a day into this site. Every post is an in-depth read, and you’ll want some quiet time to page through.
But the time’s worth it. Web-Strategist is a wonderful high-level look at internet strategy in the world of ‘social media’.
Search Engine Land: Technical at times, super-informative
One of the authorities on search engines, Danny Sullivan, runs this site. In it you can find reams of information about every detail of search marketing.
The down side? They really do include every detail. You have to wade through quite a bit, and if you’re not an obsessive/manic SEO geek like me you might not enjoy it. But skim the headlines and you’ll find articles like ‘When to Work With Agencies‘ – great stuff whether you’re an internet marketing pro or a general-discipline marketer looking for advice.
Site I didn’t List
CEO & Founder
Ian Lurie is CEO and founder of Portent and the EVP of Marketing Services at Clearlink. He's been a digital marketer since the days of AOL and Compuserve (25 years, if you're counting). He's recorded training for Lynda.com, writes regularly for the Portent Blog and has been published on AllThingsD, Smashing Magazine, and TechCrunch.Ian speaks at conferences around the world, including SearchLove, MozCon, Seattle Interactive Conference and ad:Tech. He has published has published several books about business and marketing: One Trick Ponies Get Shot, available on Kindle, The Web Marketing All-In-One Desk Reference for Dummies, and Conversation Marketing.Follow him on Twitter at portentint, and on LinkedIn at LinkedIn.com/in/ianlurie. Read More