My clients don’t really have my best interests at heart. They all have names like ‘Joe’ or ‘Jane’ or whatever.
So it’s really, really easy to have one of those butt-clenching moments when you realize you just sent a line-by-line chronicling of every onsite SEO issue your pharmaceuticals client has to your unitarian church client.
You can do some basic stuff, like setting your e-mail program to delay outgoing messages for 30 seconds. That works if you remember to check who you just sent to.
My preferred method: I type in each recipient’s last name, instead of their first name, when I’m entering e-mail addresses.
I don’t have multiple clients with the same last names. So I’m a little less prone to e-mailing Jane Jones when I meant to e-mail Jane Smith.
Whenever I forget, by the way, I seem to end up accidentally e-mailing the wrong Jennifer, or the wrong Scott. A nice reminder.
If you know a better way, like a little monkey that’ll read my e-mail to: line and then hit me with a tire iron if I screw up, leave a comment.