How To: Hire and Work With an Internet Marketing Agency
Ian Lurie Jun 4 2008
I’ve never heard anyone say “Gosh, I sure am looking forward to hiring an internet marketing agency!” Mostly they mutter something and shuffle past, sure they’re doomed.
It doesn’t have to be that way. I’ve talked a bit about this before, but I just recorded this talk/video/slideshow that goes into it in some depth:
You can also grab it off my iTunes Podcast feed once it updates, or from my direct podcast feed.
There remains nothing worse, for me at least, than having to listen to my own voice. I hear every throat-clearing and flubbed phrase. If it’s as bad as I perceive, let me know and save me some humiliation. I’ll delete it and do it again
CEO & Founder
Ian Lurie is CEO and founder of Portent and the EVP of Marketing Services at Clearlink. He's been a digital marketer since the days of AOL and Compuserve (25 years, if you're counting). He's recorded training for Lynda.com, writes regularly for the Portent Blog and has been published on AllThingsD, Smashing Magazine, and TechCrunch.Ian speaks at conferences around the world, including SearchLove, MozCon, Seattle Interactive Conference and ad:Tech. He has published has published several books about business and marketing: One Trick Ponies Get Shot, available on Kindle, The Web Marketing All-In-One Desk Reference for Dummies, and Conversation Marketing.Follow him on Twitter at portentint, and on LinkedIn at LinkedIn.com/in/ianlurie. Read More