Marketers Must Brag More
Ian Lurie Apr 17 2007
Believe it or not, I’m a fairly low-key guy. I don’t like to brag about what I do, at all.
A client made a very, very good point last week by saying I need to brag more, because clients rarely realize all of the good stuff we’re doing for them.
What do you think? If marketers need to brag more, what should we brag about?
CEO & Founder
Ian Lurie is CEO and founder of Portent and the EVP of Marketing Services at Clearlink. He's been a digital marketer since the days of AOL and Compuserve (25 years, if you're counting). He's recorded training for Lynda.com, writes regularly for the Portent Blog and has been published on AllThingsD, Smashing Magazine, and TechCrunch.Ian speaks at conferences around the world, including SearchLove, MozCon, Seattle Interactive Conference and ad:Tech. He has published has published several books about business and marketing: One Trick Ponies Get Shot, available on Kindle, The Web Marketing All-In-One Desk Reference for Dummies, and Conversation Marketing.Follow him on Twitter at portentint, and on LinkedIn at LinkedIn.com/in/ianlurie. Read More