Running for Office? Reserve These Domain Names

Ian Lurie

Short version: If you’re running for office, you need to reserve the right web addresses before someone else does. We’ve got a tool that generates the obvious ones for you. Obvious for you. Given the news lately, maybe not others. If you want to skip all the jokes and just try the tool, click the button:

When a domain hijack is the top news for your campaign, you're screwed

When a domain hijack is the top news for your campaign, you're screwed

Note: Any political views in here are my own, and hardly surprising if you know me.

Oh, Jeb.

I feel bad for ya, I really do. You’re getting victimized online. Here are a few of the lowlights: points at a nice, dedicated Facebook page. is owned by someone who doesn’t like your politics. redirects to some dude trying to reform healthcare. redirects to Donald Trump’s campaign site.

That last one’s the worst. If you’re being outsmarted by Donald Trump, well, the dude’s several slices short of a sandwich. That’s like losing a dance-off with me.

Oh, Hillary. You’ve made all the same mistakes. The only difference is that no one’s used those domains yet.

For would-be politicians who still stand a chance: You’ll want to reserve your domain names before the smartass electorate ruins your run for office.

For starters, reserve:


Do the same for your first name.

Do the same for your last name.

Do the same for .org, .net and .sucks.

There are a few dozen others. I’ve often sat listening to NPR and all its liberal bias, wondering how I could destroy the online campaigns of candidates I don’t like. But I choose to use my powers for good.

So, we built this tool. It generates a list of the most commonly-stolen domain names. Reserve them and you’ve protected yourself from the obvious stuff: The Political Domainer. Enter your name and potential office, and it does the rest:

Our tool, doing its thing. I can't run for President, by the way. I was born in the UK.

Our tool, doing its thing. I can't run for President, by the way. I was born in the UK.

You do still need to make sure those domains are available and reserve them.

Hopefully it’s not too late.

If it is, I promise, it wasn’t me.

Ian Lurie

Ian Lurie is the founder of Portent. He's been a digital marketer since the days of AOL and Compuserve (that's more than 25 years, if you're counting). Ian's recorded training for, writes regularly for the Portent Blog and has been published on AllThingsD, Smashing Magazine, and TechCrunch. Ian speaks at conferences around the world, including SearchLove, MozCon, Seattle Interactive Conference and ad:Tech. He has published several books about business and marketing: One Trick Ponies Get Shot, available on Kindle, The Web Marketing All-In-One Desk Reference for Dummies, and Conversation Marketing. Ian is now an independent consultant and continues to work with the Portent team, training the agency group on all things digital. You can find him at

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