Seth Godin Asks: Will the iPhone Win?

Ian Lurie May 1 2007

Yes. It will.

Not only is the iPhone a game-changing device, it’s also being masterfully marketed to capture the long tail before it even hits the market (is that possible?).

Plus, Apple is reinventing the phone, but only by combining things that folks already like, and use.

So, there’s my prediction. We’ll see how that pans out.

tags : conversation marketing


  1. How long will it take to get as ubiquitous as the iPod?

Comments are closed.