Stop using the phrase ‘web 2.0’!!!! Stop! Stopstopstopstopstop.
I can’t take it any more! This is not some magical leap forward on the internet. Nor is it a thing.
“Web 2.0” is a fiction – it’s a phrase someone made up in an attempt to differentiate their stuff from your stuff. It’s an attempt to turn 10 years of slow, hard evolution in web interactivity into a one-step. And it’s an attempt to attract unsuspecting venture capitalists.
Even worse, now some folks are using ‘web 3.0’. Gaaauuugh!
So, from now on, before you write or say ‘web 2.0’, pretend there is a large, troll-like creature behind you. Every time you say ‘web 2.0’, it is going to hit you with a big, spiky club.
Don’t believe me? Then believe Chris Pirillo.