Webinar number 1: Internet marketing, content, and all that jazz

Ian Lurie

Portent’s starting a free webinar series, presented by yours truly. The first one is January 31, 2012 at 11 AM Pacific time. I’ll be doing a deep dive into inbound search content social media internet marketing strategy:

  • The role of search engines, social media and other channels in your internet marketing campaign.
  • What ‘inbound marketing’ really is.
  • How to use content to drive marketing.
  • How to use analytics to direct your efforts.
  • How it all fits together.

These webinars are free, as in beer. You do have to register, though, so I’ll forever have your e-mail in my evil clutches.

The format: A 45-minute talk, then 15-30 minutes of Q&A depending on whether you guys all sat there playing Angry Birds while I talked.

Sign up! I guarantee a good time:

Portent Webinar Series #1:
Inbound Marketing 101: It’s internet marketing
When: Tuesday, January 31, 2012, 11 AM Pacific, 1 PM Central, 2 PM Eastern Time
Where: At your desk
Dress code: Optional, but no videos allowed
Guarantee: You won’t weep for losing 75 minutes of your life.

[ sign up for the webinar here ]

Ian Lurie

Ian Lurie is the founder of Portent. He's been a digital marketer since the days of AOL and Compuserve (that's more than 25 years, if you're counting). Ian's recorded training for Lynda.com, writes regularly for the Portent Blog and has been published on AllThingsD, Smashing Magazine, and TechCrunch. Ian speaks at conferences around the world, including SearchLove, MozCon, Seattle Interactive Conference and ad:Tech. He has published several books about business and marketing: One Trick Ponies Get Shot, available on Kindle, The Web Marketing All-In-One Desk Reference for Dummies, and Conversation Marketing. Ian is now an independent consultant and continues to work with the Portent team, training the agency group on all things digital. You can find him at www.ianlurie.com

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