Blogging Tip of the Day: Check Comments on Foreign Language Blogs!

Ian Lurie

Always check the comments on foreign language blogs. You never know what folks are saying.

If your blog or site gets a lot of traffic from another country, be sure to use Google Translate to read the comments. got a huge hit from last night – 500 new sites in just under 4 hours. I found out by looking at my Google Analytics data:

Google Analytics Data

My German is respectable – I could make out that a couple of folks saw problems, and that they couldn’t get their sites to show up. I cut-and-paste the comments into Google Translate, found the bug they reported, and had it fixed right away.

Now I’ve got someone who’s German grammar is better than mine editing the response I wrote. I’ll post it on as soon as they’re done.

Ian Lurie
CEO & Founder

Ian Lurie is CEO and founder of Portent and the EVP of Marketing Services at Clearlink. He's been a digital marketer since the days of AOL and Compuserve (25 years, if you're counting). He's recorded training for, writes regularly for the Portent Blog and has been published on AllThingsD, Smashing Magazine, and TechCrunch. Ian speaks at conferences around the world, including SearchLove, MozCon, Seattle Interactive Conference and ad:Tech. He has published several books about business and marketing: One Trick Ponies Get Shot, available on Kindle, The Web Marketing All-In-One Desk Reference for Dummies, and Conversation Marketing. Follow him on Twitter at portentint, and on LinkedIn at

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