Dreaming About Internet Marketing

Ian Lurie Dec 12 2007

ImNotADoctor asks if I ever dream about SEO.

The Scream

Definitely not.

However, I do dream, all too often, about internet marketing. Usually the dream goes like this:

I wake up at 11 AM, realizing I’ve overslept. I jump in my car, frantic, trying to get to the office. But I keep getting lost. I try to dial the office on my cell phone but I continuously enter the wrong phone number:
2065753741 damn
2065732712 argh
2065753746 AUGH!

In the mean time, traffic races by me in a blur.

I finally get to Portent. My staff are all there, of course. They look at me a bit oddly as I come in 4 hours late. I run to my office, fling myself into my chair, and then realize my office is full of clients. Everything’s gone wrong! Google dumped them all, their return on investment calculations for the last 2 years have all been wrong, I’ve cost them millions, their families will be on the street, and do I realize I’m wearing my pajamas?

I look down and realize that yes, indeed, I’m wearing the comfy flannel pajamas covered with some absurdly cute character. My clients introduce me to their new attorney, who’s going to sue me for fifteen consecutive public whippings. Then my mother appears to tell me I should’ve just gone and practiced law.

Carl Kasell is there doing play-by-play as my angry clients pick out which furniture they’re taking home with them…

After that, I wake up, bolt upright in a cold sweat.

So I’d say that we’re all equally insane to be in this business. It’s a brand new industry. We’re having to educate clients, analysts and everyone else, while trying to earn a living. Who wouldn’t have a nightmare or two?

I’ll pass along the tag now: Rand, Chris, how about you guys? Don’t leave me hanging out here, alone in my insanity…

tags : conversation marketing

4 Comments

  1. Wow I thought my dream were bad!

  2. Chris Furniss

    Chris Furniss

    Sometimes I dream about a qwerty keyboard. Just sort of typing on it. But mostly my dreams involve either my teeth falling out or perpetually missing an early morning college class. WHAT DOES IT MEEEEEEAN

  3. Rex White

    Rex White

    Seriously, though… have you ever heard of an SEO being sued by an individual or company because of loss of rankings or failure to achieve rankings?

  4. Ian

    Ian

    Now that you mention it, no. Cool. One less nightmare.

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