Internet Marketing Tools List

Ian Lurie

I’m starting to keep a list of tools I’ve found or built. If you think I need to add one, just post a comment.

SEO Related‘s tool collection
301 Redirect Manager (by Conversation Marketing & Portent)


What’s a Click Worth (by Conversation Marketing & Portent)
Google Analytics
Google Trends
The Square Root Rule, Explained

Copyright Protection

Ian Lurie
CEO & Founder

Ian Lurie is CEO and founder of Portent and the EVP of Marketing Services at Clearlink. He's been a digital marketer since the days of AOL and Compuserve (25 years, if you're counting). He's recorded training for, writes regularly for the Portent Blog and has been published on AllThingsD, Smashing Magazine, and TechCrunch. Ian speaks at conferences around the world, including SearchLove, MozCon, Seattle Interactive Conference and ad:Tech. He has published several books about business and marketing: One Trick Ponies Get Shot, available on Kindle, The Web Marketing All-In-One Desk Reference for Dummies, and Conversation Marketing. Follow him on Twitter at portentint, and on LinkedIn at

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  1. Another great SEO resource is Link Exchange:
    I have found that tracking our PageRank from Google has been very helpful too. You can get your Page Rank simply by downloading the Google tool bar. Once you are tracking your page rank, you can check your in-links by searching Google and Yahoo like this: “” — just insert your URL there.
    For more Google hacks, check out:

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