If it shocks you to learn that ads objectifying women generally offend them, you shouldn’t be in advertising. Read this article anyway.
Of course, this video was created by one of the worst advertisers of them all – Microsoft. But it’s brilliant…
Interesting numbers – what’s your site conversion rate? I know the average, in general, hovers below 1%. So what are these folks doing that others aren’t? Take a look at ProFlowers: No nonsense. Great photography. Clear call to action. What’s their secret
End call to action