Slides from tonight's SEMPDX presentation

Ian Lurie

Thanks, SEMPDX, for inviting me to speak tonight – it was a blast (as always).
Here are my slides, if you need ’em. I’ll be writing posts that expand on some of the points in the presentation over the next few weeks.

Ian Lurie
CEO & Founder

Ian Lurie is CEO and founder of Portent and the EVP of Marketing Services at Clearlink. He's been a digital marketer since the days of AOL and Compuserve (25 years, if you're counting). He's recorded training for, writes regularly for the Portent Blog and has been published on AllThingsD, Smashing Magazine, and TechCrunch. Ian speaks at conferences around the world, including SearchLove, MozCon, Seattle Interactive Conference and ad:Tech. He has published several books about business and marketing: One Trick Ponies Get Shot, available on Kindle, The Web Marketing All-In-One Desk Reference for Dummies, and Conversation Marketing. Follow him on Twitter at portentint, and on LinkedIn at

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  1. This is a great slidecast: I like how you manage to mention your company and your brand without making it all smug and holier-than-thou. Also love that you got an Ice Cube reference in there.

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