Speaking at SES San Jose
Ian Lurie Aug 2 2009
I’ll be doing a site clinic at SES San Jose: 10-11AM on Tuesday, August 11th.
Here’s the official spiel:
The Curmudgeon’s Web Copywriting Clinic
SEO, PPC, social media: You work hard to build traffic. But is your
site’s copywriting driving away visitors? Get your site’s copy
– Online readability
– Call to action
– Clarity & structure
A few small changes can help you keep more visitors, and turn them
into customers. Bring your URL by the booth and have your page
reviewed by Ian Lurie, CMC (Chief Marketing Curmudgeon) at Portent
So get over to the booth and keep me busy!!!!
CEO & Founder
Ian Lurie is CEO and founder of Portent and the EVP of Marketing Services at Clearlink. He's been a digital marketer since the days of AOL and Compuserve (25 years, if you're counting). He's recorded training for Lynda.com, writes regularly for the Portent Blog and has been published on AllThingsD, Smashing Magazine, and TechCrunch.Ian speaks at conferences around the world, including SearchLove, MozCon, Seattle Interactive Conference and ad:Tech. He has published has published several books about business and marketing: One Trick Ponies Get Shot, available on Kindle, The Web Marketing All-In-One Desk Reference for Dummies, and Conversation Marketing.Follow him on Twitter at portentint, and on LinkedIn at LinkedIn.com/in/ianlurie. Read More