Why I Yanked Blogrush
Ian Lurie Sep 17 2007
Blogrush is like a really bad relationship. You try it. It works pretty well, makes you feel decent, etc.. Then you realize that your significant other has been involved in all sorts of dirty doings, and still is, and not only that, but you’re becoming associated with them.
In case you didn’t know, Blogrush is a traffic-generating site/scheme where you put a widget on your site that lists other blogs. For every referral you generate to those blogs, you receive X referrals back. Seems great. I added it to my site yesterday, and saw an immediate uptick in traffic.
Then I noticed what the other blogs looked like:
I tried to use their filtering tools, but it was hopeless. My site’s become a billboard for multi-level marketing schemes, spam blogs (splogs) and other dross. There are quality blogs in there, too. But until Blogrush can clean up the neighborhood, I gotta move out.
I’m going to wash this widget right outta my hair…
CEO & Founder
Ian Lurie is CEO and founder of Portent and the EVP of Marketing Services at Clearlink. He's been a digital marketer since the days of AOL and Compuserve (25 years, if you're counting). He's recorded training for Lynda.com, writes regularly for the Portent Blog and has been published on AllThingsD, Smashing Magazine, and TechCrunch.Ian speaks at conferences around the world, including SearchLove, MozCon, Seattle Interactive Conference and ad:Tech. He has published has published several books about business and marketing: One Trick Ponies Get Shot, available on Kindle, The Web Marketing All-In-One Desk Reference for Dummies, and Conversation Marketing.Follow him on Twitter at portentint, and on LinkedIn at LinkedIn.com/in/ianlurie. Read More