Questions about rel=canonical
Ian Lurie Feb 12 2009
I’m already getting questions about the new rel=canonical standard. And I have several of my own. I’m going to put them into a post here. If you have your own, leave ’em in the comment thread and I’ll move them into the post:
- Shouldn’t we just add link rel=canonical to every single page on our sites? Wikia, which Google cites in their example, appears to have done that.
- How much link authority will the canonical tag pass? 100%? 90%? Less?
- How will each search engine support the new standard? What differences will there be?
- What if rel=canonical conflicts with the canonicalization settings in Google Webmaster Tools?
I will post answers as I get them.
Ian Lurie is CEO and founder of Portent Inc. He's recorded training for Lynda.com, writes regularly for the Portent Blog and has been published on AllThingsD, Forbes.com and TechCrunch. Ian speaks at conferences around the world, including SearchLove, MozCon, SIC and ad:Tech. Follow him on Twitter at portentint. He also just published a book about strategy for services businesses: One Trick Ponies Get Shot, available on Kindle. Read More