Social Media Blog Posts

Social Media

Important update: Man, did I get this one wrong. Andy Beard correctly points out that this result showed up because I follow Lucky on Google+, and they have a link to their Twitter profile in their Google+ profile. The result only shows up once in a while, and in my Saturday-morning haze it I mistook… Read More

Social Media

When I brought up Google+ Direct Connect with Ian, he already knew that Google+ will build your search traffic, but when it came to authenticating a Google+ page, he didn’t really know what I was talking about. In a nutshell, Google+ Direct Connect allows users the ability to discover a Google+ page by adding the… Read More

Social Media

In late December, Google announced the ability to delegate up to 50 named managers as administrators for a Google+ page, yet Google forgot to tell us one little secret. How the hell do you grant admin access to multiple users? If you’ve already created your Google+ page, use this simple tutorial to help others join… Read More

Social Media

When you run an ad campaign in Facebook to get more fans for your business page, you’re able to analyze your performance using Facebook Insights. Recently, Facebook completely removed the old version of Insights and made their new version mandatory. If you’re not familiar with the new Insights, they feature more in-depth and granular information… Read More

Social Media

Today, I received this lovely message from Facebook. I know what you’re thinking. What did straight-edge Doug do to anger his favorite social network? The short answer is that I posted a cartoon of two people having sex while making status updates on their phones with the caption, “Looks like this is the new definition… Read More

Social Media

StumbleUpon has gone from hipster niche play to social media giant. In this post, I’ll analyze and visualize the StumbleUpon audience, and give some tips for marketers seeking to use this channel to drive traffic. With more than 20 million users, sending more than 1 billion referrals per month, StumbleUpon is a major player in… Read More

Social Media

Yes, it’s true. Portent is looking for two interns: a social media intern and a PPC intern for the winter months. The position starts ASAP and both have the potential for full-time employment. If you know someone fresh out of college who might dig a fun gig where they’ll learn the ropes of internet marketing,… Read More

Social Media

You know what’s startling? The endless supply of companies that EPIC FAIL in the Facebook realm.  Soooo many companies grasp that they should be on Facebook. They get that this whole “Social Media” thing can positively impact their business. The problem is that many businesses opt to have the CTO’s 12-year-old create an account and… Read More

Social Media

Awhile back, I saw Guy Kawasaki speak at the Google campus and he said, “The Justin Bieber movie Never Say Never is the best example of social media. Ever.” Before I go all Bielieber on you, I have to admit Guy Kawasaki was right… technically. Besides The Social Network, I’m assuming there are very few… Read More

Social Media

The internet is my homeboy. It keeps me warm during the harshest of winter days, and makes the best of times even better.  I love Twitter, Google Analytics, news sites, joke sites, sports blogs, nerd blogs, and blogs about blogs. So it’s safe to assume I’ve always had 23,343 fans on Facebook, right? Negative Ghostrider. … Read More

Social Media

I am going to explain how to create a Facebook tab with like to reveal functionality from start to finish. You will need to have PHP and cURL installed on your server to make this work. Step 1: Download facebook.php from the Facebook PHP SDK You can get a copy of the PHP SDK here.… Read More

Social Media

A few weeks ago at SMX, I wanted to try something. I was too busy to order business cards in the weeks leading up to the conference. And in lieu of taking generic company cards to the show, I figured I’d make a QR code for folks to scan. QR Code Destination At a conference… Read More

Social Media

Twitter SEO Strategies for Online Newspapers and Magazines – Part 1 This is the introduction to a series about how online newspapers and magazines can use Twitter for SEO and achieve greater visibility in the process. Twitter is an SEO signal. Google and Bing have told us so. Through observation we know that Tweets can… Read More

Social Media

In the last few weeks, Google’s been hyping their new +1 voting feature. Click the little +1 and tell everyone you liked a particular search result. Then they announced the +1 button. Click that and tell your network about a page you like, right from that page. You don’t have to be on Google.com. Note… Read More

Social Media

Note: The following post was written on March 10, 2011. Facebook has since fixed Bug 15200 and pushed back the deadline for creating new FBML apps to Friday, March 18th as announced on the Facebook Developer Blog. Having trouble viewing a Facebook iframe via https? You’re not alone. When the Portent development team was hard… Read More