Email & Marketing Automation Specialist

Sep 19 2018

Job Posting Title:

Email & Marketing Automation Specialist

Job Description:

We are looking for an Email and Marketing Automation Specialist to join our growing marketing team. In this role, you will be working on several important email campaigns for our brand partners, some of the largest home services companies in the country, as well as working closely with members of the marketing team to research, build, and optimize new email campaigns. The overall focus of the role will be to drive new revenue in the email channel while ensuring profitability. You will expand our use of SMS messaging and lead generation in tandem with email marketing. You will strategically map out opportunities for growth and future plans for innovation.

Responsibilities:

You will run our targeted, multi-touch email and SMS messaging campaigns and create audiences and conditional workflows that will trigger these sends. You will manage our lists, improve our data, implement A/B tests, and help develop a robust lead-gen model for customer acquisition. You will help us scale and evolve our contact and content strategies.

Ideally you will have a strong technical understanding of email deliverability and operations and excel in direct response marketing. You should have experience with email service provider (ESP) tools and marketing automation platforms, perferable Oracle Eloqua. You’ll also need to be very proactive and self-directed in driving growth in the channel.  You’ll need to quickly learn the Clearlink business model, the various brands we represent, the expectations those brands have of us and how we can better serve their needs.

Requirements:

  • 4+ years’ experience with email marketing and marketing automation tools.
  • Strong knowledge of email marketing, including the building and optimizing of campaigns across different email/marketing automation service providers
  • A self-driven, goal-oriented attitude that thrives in a fast-paced environment
  • Ability to work cross-department and cross-organization
  • Must demonstrate strong analytical skills, experience in database marketing and attention to detail
  • Great attitude and a willingness to learn
  • Bachelor’s degree or equivalent work experience

About Clearlink:

Clearlink’s team of 1,700+ employees is headquartered in Salt Lake City and has been creating marketing content services for Fortune 500 companies for over 13 years. At Clearlink you will have opportunities to work with people who are as passionate as they are talented, develop yourself and your skills, and create valuable content and relationships every day. We also like to reward our employees:

  • Up to 100% healthcare for your entire family
  • Over two weeks paid time off
  • Paid ski days, wellness activities, and team outings
  • Fully-stocked break room and gourmet coffee
  • Award-winning wellness program with free health coaching
  • All-expense paid vacations for top employees
  • Monthly gym subsidy

Location:

Salt Lake City