Tag Archives: creative

Marketing Brainstorm Warm-Up Project Management Blog Posts

Kyle Eliason //  28 Jul, 2016

How To Run A Great Marketing Brainstorm: The Creative Warm-Up

What is a brainstorm? Since the inception of the term in 1948, brainstorming has been the most powerful tool for creative problem solving for designers and marketers. The brainstorming process has been adjusted and reworked by many, but the core principles have remained intact. The term brainstorm elicits a vivid image of a storm of… Read More

creative-process2 Design & Development Blog Posts

Portent Team //  19 Aug, 2014

Creative Process: Where Does All the Time Go?

In college, when we asked our teachers how to assign a price to our art, they would tell us to charge whatever it was worth to us. This answer was thoroughly infuriating because we wanted a ‘correct’ number. What’s the equation? Is each square inch of canvas (or wood, or paper) worth a certain amount?… Read More

The Bay Lights Art Installation by Leo Villareal Design & Development Blog Posts

Blake Scott //  20 Feb, 2014

What Does a Degree in Architecture Have to Do with Web Design & Development?

Information Space has a conceptual mirror... Physical Space Having recently worked my butt off to earn a Master of Architecture, I often come across those who are curious about my decision to channel my design education into the wonderful world of the interwebs. Basically, I'm regularly asked what capital-A Architecture actually is– as in, physical… Read More

Open your Mind written on a classic "Open" restaurant sign Copywriting Blog Posts

Portent Staff //  22 Jul, 2013

7.5 Tips for Becoming a Brainstorming Genius

The World Wide Web has robbed the world of mystery.  Its epic reach into the far corners of the collective conscious has placed long odds against unleashing amazing new information – and with every blog post and product description, these odds get longer.  As a result, it is imperative to creatively impart information to differentiate… Read More

Copywriting Blog Posts

Portent Staff //  18 Jul, 2008

Why You Need Creative Services

The economy is rocky. Resources are tight. It's the perfect time to run out and hire a creative services firm to do your Internet marketing, right? Right! While resources must be considered carefully in a rocky economy, I am here to explain why investing in professional creative development is one of the soundest business decisions… Read More