Tag Archives: Integrated Marketing Communications

Rain Strom of IMC Internet Marketing Blog Posts

Kyle Eliason //  23 Dec, 2014

It’s Raining Marketing: The Importance of Integrated Marketing Communications

Halfway during one of my marketing classes in college, I noticed a small quote on the bottom right-hand side of the whiteboard. It said, “Which raindrop caused the flood?” My teacher never referenced it once during the duration of the course. However, ten weeks later, it all made sense. What is this IMC you speak… Read More