Tag Archives: Marketing

InboxQ Social Media

Portent Team //  19 Jun, 2012

InboxQ: Spread Your Twitter Authority Like Butter

Believe it or not, there are people on Twitter that don’t know you exist.   I know, it came as a shock to me and my 300 followers as well. But Twitter is a conversation, and whether you’re a person or a person representing a brand, you can’t converse with anyone who doesn’t know you… Read More

Internet Marketing

Portent Staff //  9 Mar, 2012

Humor & Sharing Behavior: How Laughter Rules the Web

And you thought it was kittens and porn!  (There’s plenty of that, too…)   Funny people are popular people. How else can we explain an average-looking dude like Jason Sudekis scoring some of the hottest Betties in Hollywood?  But when X = funny, well, that’s another story. And as marketers – hockers of hope, deliverers… Read More

StumbleUpon Grows to 20 Million Members Social Media

Portent Team //  14 Nov, 2011

Visualizing the StumbleUpon Audience

StumbleUpon has gone from hipster niche play to social media giant. In this post, I’ll analyze and visualize the StumbleUpon audience, and give some tips for marketers seeking to use this channel to drive traffic. With more than 20 million users, sending more than 1 billion referrals per month, StumbleUpon is a major player in… Read More

Internet Marketing

Portent Staff //  5 Jun, 2008

The Only Career Advice College Grads Should Read

The Divine Comedy of Cubicle Life You’re about to graduate college, so in no time at all you’ll be a master in the post-grad basics. You’ll learn to dress up for interviews, even though you may wear flip flops for the rest of your career. You’ll learn that in the roshambo of the real world,… Read More

Internet Marketing

Portent Staff //  17 Apr, 2008

When it comes to marketing, it’s always peanut butter and jelly time

When it comes to marketing, it’s always peanut butter and jelly time. No, this isn’t some lame joke about how lunchtime is the best part of an internet marketing gig, nor is it some vaguely incestuous reference to the necessary blend between technology and creative. Actually, this is a story about my fourth grade teacher,… Read More

Internet Marketing

Portent Staff //  10 Apr, 2008

It’s a Bird. It’s a Plane. It’s Another Excruciating Marketing Metaphor.

  Sometimes a rose is just a rose.* In other words, a landing page does not have to be a ship, a sandpiper, or a head of arugula in order for your audience to listen to you-really! In fact, there are many other lonely literary devices out there that just might give your internet marketing… Read More

Internet Marketing

Portent Staff //  3 Apr, 2008

Marketing 101 – From the Beginning

Hello blog readers. My name is Stacy Conner. I’m a Senior Marketer here at Portent Interactive and my focus is on developing marketing strategies for our clients. Marketing strategy is a lot of fun! I thought it might be helpful to start a beginning level or 101 series on general marketing principals and Internet marketing.… Read More