George Freitag // 24 Apr, 2015
In the wake of Google’s Mobile-Friendly update (occasionally referred to as “Mobilegeddon“) many marketers are wondering how their sites were impacted. In this Portent U Webinar, we discussed how you can see whether or not your site was impacted by the mobile-friendly update, identify mobile traffic opportunities, troubleshoot common mobile problems, and put together an… Read More
George Freitag // 1 Jul, 2014
This webinar was given on June 19, 2014 Learn all about Local SEO best practices, including basic on-site SEO for businesses, business profiles, directory and citation providers, duplicate listings, reviews, and more in this free PortentU webinar. Watch the full video: Get the link bundle here. See just the slidedeck here.
Ian Lurie // 31 Jan, 2014
If you’re going to grow a marketing campaign beyond last-click converters, you have to know how to attribute value to channels that support conversion in other ways. A classic example: You’re running a social media campaign. Your client wants to turn it off, because they see zero conversions. But you know social media supports other… Read More