Ryan Moothart, Author at Portent

Portent Blog Posts From Ryan Moothart

What is PPC? Pay-Per-Click Explained

Optimizing Toward “Final Sale” Data in Google Ads Improves Revenue and Return

Yes, You Should Bid On Your Own Branded Terms

What Is ROAS & Why It’s the Only Marketing Metric You Should Care About

November 2, 2022 PPC

Implementing a Full-Funnel PPC Strategy For Long-Term B2B Success

March 31, 2022 PPC

How To Use Micro Conversions To Increase Leads

October 28, 2021 PPC

Executing a Successful Local PPC Strategy

July 15, 2021 CRO

Combatting Competition With Better Conversion Rates

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