Blog Posts by Zac Heinrichs

Portent Alumni

January 19, 2022 SEO

How to Perform a SERP Analysis for SEO & Content Creation

January 1, 2022 SEO

New Length for Google SERP Snippets and Meta Descriptions

August 29, 2019 SEO

Google Podcasts Search Results and SEO

June 4, 2019 SEO

How to Measure SEO Performance: Vital Metrics & KPIs

April 16, 2019 SEO

Is Moz Domain Authority Important for SEO?

November 6, 2018 SEO

Chrome 70 Update: HTTPS Site Security and the Full Symantec Distrust

June 18, 2018 SEO

Keyword Research: What Do I Do with It Now?!

May 29, 2018 SEO

Meta Descriptions are Still Important!

March 13, 2018 SEO

Google’s Latest Algorithm Update + A Layman’s Guide to Search Engines

July 11, 2017 SEO

Complete Guide to 4xx HTTP Status Codes by an SEO Dad

March 21, 2017 SEO

What’s the Difference Between a Rich Snippet and a Featured Snippet?

January 9, 2017 SEO

Smart Internal Linking for SEO