Distance from Perfect: SearchLove London Slides

Ian Lurie Oct 19 2015

I talked about Distance from Perfect at SearchLove London. There weren’t a lot of links, but here are they are. Plus the slides:

The links:

Factoids

How Quality Score Affects Cost and per Conversion
Twitter’s Algorithm
Naked Mole Rats (you had to be there)

The stats and explanation around revenue vs. page load time

The Trello tech stack
Site speed vs. revenue
Why I hate rel=canonical

Tools

Bing webmaster tools
Google PageSpeed Insights
Screaming Frog SEO Spider
The Foundation responsive web framework





Check out Portent's Free Digital Marketing Training Library