Blog Posts by Jessica Taylor

Portent Alumni

August 3, 2022

Investing in a Full-Funnel B2B Strategy on Paid Social for Long-Term Growth

April 28, 2022

Everything You Need To Know About Facebook Conversions API

March 25, 2022

Facebook Marketing: What’s Changing, What’s Not, & What To Do

November 11, 2021

How To Leverage Social Media For Account-Based Marketing (ABM)

September 7, 2021 Paid Media

Preparing your B2B Holiday Strategy: PPC and Paid Social

April 22, 2021

Understanding Closed-Loop Analytics for Social Media

February 25, 2021

YouTube Best Practices: Five Things You Can Do Today

October 13, 2020

Facebook Dynamic Product Ads Overview

August 18, 2020

How Will CCPA Impact Facebook Ad Performance?

May 26, 2020

Custom Reports and Columns You Should Be Using in Facebook Ads Manager

March 24, 2020

Everything You Need to Know About Facebook’s Learning Phase

January 14, 2020

New Instagram Features are Making it Easier to Shop In-app