When your business goals demand that you improve your communication, it’s time for content that gets results. That’s what we do.
As a content marketing agency, we understand that “good” isn’t enough. Good isn’t how your business gets found in the ocean of content published every day on websites, blogs, LinkedIn, Facebook, and other platforms. Our work is based on competitor and industry research, best practices, and your business goals. Regardless of the content service you’re interested in, you’ll get more than a smattering of good content. We’ll look beyond the blog to find out where your customers get their information, what your competitors are doing (and missing), and how content can support every stage of the customer journey. We can take your content from the seed of an idea to its final form or help your internal team execute. You’ll get ideas backed by research, writing that goes above and beyond best practices into the creative and unique, and razor-sharp editing. Ready to start improving your content?
Not Just Writing. Engaging.
You don’t just want a good website–you want a website that performs. Your content, in all its forms, needs to attract, engage, and convert your audience. This is the core of content marketing, and we’ve been helping businesses get this right for the last 20 years. To make sure you have a website that works, we tailor our services to match your unique needs and goals.
You need content that supports audience retention, traffic generation, and your brand’s reputation. Content is a long game; we deliver work that will drive sustainable results. We’ll educate you along the way so you understand why we’re doing what we’re doing and how to improve your internal processes to support growth. At Portent, your services are customized to your needs. We know there is no one-size-fits-all approach to digital marketing.
Your Business Needs Content
Whether you’re a 20-person bookstore or a 1,500-person software company, your content needs to support your business goals and take into account your industry. You need more than a pre-packaged solution. That’s why research into your industry is part of all our services.
We’ve worked with small, medium, and large companies across an array of industries. There’s no universal approach to content, but there are specific tactics for each industry. You can trust us to keep in mind the context of your content. And no matter your industry, brand awareness, audience engagement, and customer retention matter. We believe your online presence is an ecosystem, not a set of disconnected dots. SEO, PPC, and social send people to your website. Content keeps them there. We’re not just a content team, after all; we’re a holistic digital marketing agency.
Tell us more about your content needs, and we’ll be in touch soon.