A beloved outdoor apparel brand needed a new approach to PPC and later to paid social media. Portent rose to the challenge driving massive gains in both branded and non-brand search.
RealTruck.com needed to address a major decline in organic traffic. With over a million product pages Portent shifted into high gear to deliver massive growth through SEO. This effort was honored with a US Search Award for Best SEO Campaign of the Year.
“More music to more people.” That was the goal of a major digital music streaming service when they came to Portent. It was time for them to revamp their entire content strategy from user research and core audience segments, through day-to-day editorial calendar.
All in-house by one agency. Coordinated digital strategy and execution.
Scalable, sustainable growth with sophisticated search engine optimization from the best in the business.
Higher return on investment from a team that’s managed pay-per-click and paid media for two decades.
Effective social reach with campaigns by veterans who have partnered with the best-loved brands.
A small sampling of expert advice and insight from Portent's blog.
Two questions that our agency regularly gets from clients are how to choose a social platform, and how to split their advertising investment between multiple channels. Performance data provides great insights into which platforms deliver the best ROI, and ideally, every business should be using this information to determine where to invest their social ad...
This announcement is late in the making, but I’m excited to share that Portent has launched a major update to the SERP Preview Tool. One of our most popular pages and tools, it was time to create a new look and extend its functionality. Our SEO team, who consistently keeps up with Google’s SERP changes,...
Digital marketing is an inescapable resource for any nonprofit that wants to optimize its growth. Take a moment to consider the last time you donated online to a nonprofit. What spurred your actions? Perhaps it was an emotionally charged tweet or Facebook post. Maybe a “Donate Now” advertisement filtered into your Instagram feed or popped...
