A beloved outdoor apparel brand needed a new approach to PPC and later to paid social media. Portent rose to the challenge driving massive gains in both branded and non-brand search.
RealTruck.com needed to address a major decline in organic traffic. With over a million product pages Portent shifted into high gear to deliver massive growth through SEO. This effort was honored with a US Search Award for Best SEO Campaign of the Year.
“More music to more people.” That was the goal of a major digital music streaming service when they came to Portent. It was time for them to revamp their entire content strategy from user research and core audience segments, through day-to-day editorial calendar.
All in-house by one agency. Coordinated digital strategy and execution.
Scalable, sustainable growth with sophisticated search engine optimization from the best in the business.
Higher return on investment from a team that’s managed pay-per-click and paid media for two decades.
Effective social reach with campaigns by veterans who have partnered with the best-loved brands.
A small sampling of expert advice and insight from Portent's blog.
Web accessibility standards improve how users interact with your website and ensure everybody has an equal experience. Accessible content, as defined by the Web Content Accessibility Guidelines (WCAG) 2.1, equalizes the playing field for users with visual, auditory, physical, speech, cognitive, language, learning, and neurological disabilities. Online accessibility also achieves a lot more than assisting...
Before I first started wearing my Fitbit, I had no idea how many steps I took in a day, or what times of day I was most active. Introducing a Fitbit into my life allowed me to quantify my activity levels, and it was always gratifying to achieve the “10,000 steps!” buzz and light show...
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