Internet Marketing

20 Copywriting Disasters & How to Avoid Them

June 26, 2014 Running time: 0 58 19

Portent rants a lot about the importance of great copy. Our Founder & CEO Ian Lurie shares both tips and the strategy to get you writing like a pro.

Last week I talked about the 20 biggest copywriting disasters I’ve suffered, and how to avoid them. Well, I never actually experienced some of the disasters I talked about — they were so over the top I don’t see how they even happened — but most of them come from painful, personal experience. Let’s dig in, shall we?

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