Jackie Jeffers, Author at Portent

Portent Blog Posts From Jackie Jeffers

Study: The Readability of Your Website is Affecting Your Conversion Rates

Field Guide to Reporting on Core Web Vitals: Part 1

How To Launch Google Analytics Tracking Code Through Google Tag Manager

How to Measure the Impact of Zero-Click on Your Digital Marketing Strategy

March 17, 2020 Analytics

It’s Pie Time We Addressed Pie Charts

March 10, 2020 Analytics

How to Categorize Traffic Outside Default Channel Groupings in Google Analytics

December 10, 2019 Analytics

How To Create an Impactful Marketing Analytics Dashboard

June 20, 2019 Analytics

Do I Need to Be Using a Tag Management Solution?

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